Services > Web Services > Search Engine Optimization
SEARCH ENGINE TECHNOLOGY
How does Google, Yahoo List Sites
– Search Engine Algorithm Explained:
Most people think that SEO involves use of some magic
formula or secret technique to get your site at top. Actually,
SEO is a pure science. There are no secrets. If you have
the time, you can also do what a SEO does.
Knowledge is power. With bit of more knowledge about Search
Engine ranking, you will be in a powerful place to make
a decision that will greatly reduce your perception of
risk.
1. Please read following article on www.google.com that
describes how Google ranks the websites. http://www.google.com/technology/
Specifically, read the following para on the Google Technology
page:
"PageRank Explained (Reprinted
from Google’s website)
PageRank relies on the uniquely democratic nature of the
web by using its vast link structure as an indicator of
an individual page's value. In essence, Google interprets
a link from page A to page B as a vote, by page A, for
page B. But, Google looks at more than the sheer volume
of votes, or links a page receives; it also analyzes the
page that casts the vote. Votes cast by pages that are
themselves "important" weigh more heavily and
help to make other pages "important."
2. Most search engines work on the same principle as Google
has stated above. In popular Internet terminology it is
known as "Link Popularity".
3. Coming on top of search engine is like a winning a
democratic election in USA or UK. There are many parties,
candidates trying to be on top. But, the party or candidate
that gets the maximum votes wins the election. Similarly
the web page that gets maximum VOTES or Links wins the
Internet Game and gets listed at top.
4. It is easy to check your site’s link-popularity
or to verify how many votes you have got. Go to www.google.com
and type: http://www.yoursitename.com
This will show you how many votes or links you have got.
Web Site Promotion:
Web site promotion means listing your website at top position
on leading search engines like Yahoo! And Google. With
proper web site promotion in leading search engines, your
business will get a major boost. Web site promotion is
achieved with effective optimization of your website for
top listings in search engines. This process is termed
as Search Engine Optimization. Today, Yahoo! And Google
are considered the Best Search Engine.
To achieve best results, the web site promotion must be
done in Internet’s Best Search Engine’s i.e.
Yahoo! and Google. There are other best search engines
like Altavista, AOL, Lycos etc. Your web site promotion
is done in these major search engines as well.
Sign Up To Receive Free Sales Leads:
Our web-promotion package and search engine optimization
will ensure that you receive verified trade leads from
serious buyers.
It will be a profitable experience for you to contact
verified global customers who are interesting in buying
from you. We receive tens of thousands of urgent trade-leads
on Global Trade Network through major search engines
like Yahoo! and Google. All the leads that we will send
you are relevant to your industry and business. You
can respond to the leads, talk to potential customers;
get the new orders, higher revenue and profits. Once
you are happy with the free-leads, you can sign-up as
our Premium Member and receive hot leads from global
customers - every-day.
You have an impressive web site - easy to navigate and
rich in content. We, as your Web Service Providers,
take pride in that. Are we just blowing our trumpet
now? Far from that. We want to go the extra mile. Search
engine are key to successful marketing on the Internet.
With Web site promotion in best search engines, you
can get mega profits.
Your investment with us, we wish and we know, can fetch
you unimaginable rewards. We can help you do that, by
improving your visibility. For, what use is it, winking
in the dark? A very small investment in web site promotion
and search engine optimization will produce major revenue
and profits for you. You can bring about a world of
difference to your business. Emails will pour in. Incessant
phone calls and frequent faxes will augur business enquiries,
proposals, orders, and needless to say, unbelievable
profits. Our customers have been overwhelmed with the
power of search engine and web site promotion to make
a difference in their business.
We will promote your web site in Yahoo!, Google, All
Major Search Engines and throughout our trade network.
You will have access to our expert team of web-promotion
experts to optimize and promote your web-pages. How?
A simple web promotion exercise could, like a magic
wand, widen business prospects like never before. Enter
into a yearly contract with us at rates that is not
a patch on the charges other search engine optimization
services offer and yet get the best of services that
are geared for special customers like you! When you
assign us the responsibility to promote your website,
your website join the prestigious list of global customers
like HP, Singapore Airlines, SIFY , Reliance, Tata,
Hindustan Lever, Videocon, ICICI Bank, Bank Of Baroda
and over 15,000 medium to large sized customers in over
40 countries.
What do you achieve by this?
• You will beat the competition at one stroke.
• Your website will earn the pride of positions
in all Major Search Engines and Directories.
Benefits through our web-promotion work:
Enhance Productivity Of Your Sales Staff:
With a good list of sales leads, sales reps
will spend less time chasing cold leads, and more time
focusing on hot leads.
Boost your Confidence, Self-Esteem and Sense
Of Achievement:
You will feel frustrated if you contact 100
uninterested customers. They will disappoint you by
not being interested in your company and services. If
you speak to customers that are hot and how have shown
clear interest in your products, you will boost your
confidence, self-esteem and a sense of achievement.
Increase Revenue and Penetrate New Markets:
We have one of the largest source of offers
to buy from companies and governmental organizations
in the world. You will discover amazing markets, revenue
and profits that you never thought were possible for
you.
Virus-Free Email:
We will send the latest offers to buy, RFQs,
and RFPs pertaining to your company by email as they
come available. We will even provide your company with
a Spam-Free, Virus-Free Email Account. With build-in,
online virus protection, your email account will never
face a virus-problem.
Our Web Site Promotion Pro Package entails that we:
• Create hyperlink from our post popular directories
to your site as a vote of our confidence for your product.
This is like receiving an online testimonial or endorsement
from a celebrity.
• Analyse and re-create your existing web-pages
for prime positioning
• Create special Mega tags for your website
• Create popular keywords and keyphrases to promote
your site
• Analyse existing keywords and keyword categories
• Submit to popular Search Engines, Directories
and link resources
• Ensure effective listings on search engines
• Put you in the lead
• Establish an edge over your competitors
Our Web Maintenance Service Contract ensures
that:
• Your site is re-submitted to all search engines
every month
• Your keywords and key-phrases are regularly
updated
• Your ranking in Major Search Engines is checked,
maintained or improved
Our Litmus Test for Accountability!
At your door we will deliver Ranking Report of top
ten search engines every month!
The major search engines we shall track are:
1. Yahoo!
2. Google
3. Lycos
4. Netscape
5. AllTheWeb
6. AllTheSites
7. Hotbot
8. AOL (America On Line)
9. Excite
10. iWon
11. Rediff
12. WebCrawler
13. AltaVista
14. InfoSeek
15. MSN
16. LookSmart(UK)
17. ItaliaOnline
18.Khoj
19.Lycos (Europe)
20.ICQ
21.DMOZ
22.Hotrate (USA)
23.Go Guides
24.Dogpile
25.CNN
Web Promotion
When you begin thinking about Web site promotion, you
should follow a series of planning steps to make sure
your site gets top ranking in all major search engines.
Even the best looking, most technologically advanced
web site won't be profitable if no one knows about it.
You need targetted visitors to your web site, who are
looking for the information or services which your web
site has.
Your web site should be an asset to your business. More
phone calls, more faxes, more e-mails, more new customers
and more profits, that is what makes a web site successful.
We strongly believe that your website should be successful
on the internet and sell your product and services online.
In this articles section we are making small effort
to help you in generating high quality traffic on your
web site through Search Engine Positioning and Directory
Placement.
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